Independent analyses of publicly available software documentation, showing what we would change, why we would change it, and how the documentation could become easier to discover, understand, and act on.
DOCUMENTATION ARCHITECTURE + UX
Social Snowball already has deep documentation across programs, affiliates, tracking, payouts, integrations, customization, and fraud protection.
INTEGRATIONS + USE CASES + SEARCH INTENT
Fairing connects survey responses to the rest of a marketer’s stack.
AI UNDERSTANDING + CONVERSION PATHWAYS
Wisepops already has deep documentation across popups, bars, embeds, onsite feed, web push, targeting, analytics, integrations, AI recommendations, and cart recovery.
Documentation contains some of the most valuable product knowledge a software company owns.
We look at how clearer structure, SEO, and AI readability can make that knowledge easier for potential customers, Google, AI systems, and AI agents to discover and understand.
